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Business Card Refresh - Classic Fine Foods
Project type
Business Cards
Location
London
A refined business card refresh created for Classic Fine Foods, designed to modernise a core brand touchpoint while remaining aligned with the existing visual identity. The update introduced a cleaner layout and elevated finish, reinforcing the premium nature of the brand across global teams.
The design incorporated Classic Fine Foods’ bespoke product illustrations, carefully selected to reflect individual sales categories and allow for subtle personalisation. NFC technology was also introduced, enabling instant digital connection and seamless access to contact details. The result is a considered and forward-thinking update that strengthens both brand presence and functionality in every interaction.
