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Respozy Tableclothes Packaging Refresh
Project type
Packaging Refresh
Date
2026
Location
London
A complete packaging refresh for the Respozy tablecloth range, designed to modernise the brand whilst making product selection quicker and more intuitive. The redesign focused on simplifying the customer journey, introducing an innovative colour-coded system and clear size guide that made choosing the right tablecloth quick and effortless. The result was a cleaner, more contemporary packaging system with stronger shelf presence, improved usability and clear product differentiation across the range.
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